# ElevenLabs launches Brand Kit in ElevenCreative

The feature automatically applies logos, fonts, colors, and usage rules across image, video, flow, and agent generations.

- Users can generate a brand kit by pasting a URL or uploading brand assets manually
- Typing @ in prompts for Image & Video, Flows, or agents pulls in the tagged brand kit's assets and guidelines
- Brand kits are shared across team workspaces and support multiple sub-brands
- Users can instruct conversational agents to edit brand kit guidelines directly

## Why it matters

Marketing and creative teams using ElevenLabs can maintain visual and brand consistency without manually prompting styling rules every time.

## Sources

- [ElevenLabs: ElevenLabs launches Brand Kit in ElevenCreative](https://x.com/ElevenLabs/status/2108950692027142398)

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Summarized by dstilled on 2026-10-10. https://dstilled.ai/story/1fbfa49e-689a-4b81-86af-dea1b048178f